Our Strategy : Adding intelligence to the data

Much is made of the need for a single repository of data tied together by a single metabase; the desirability of such a depository being held to be self evident. However, just as a library user may open any book in the library without obtaining anything of value from that book without first having some understanding of the books subject matter, so too may a data warehouse user not be able to utilize much of the data in the warehouse.


In order to exploit the data in a data warehouse, more is needed than simply access to the data. Foreknowledge of the business processes that the data represent is required. The provision of business rules and other descriptive information, even if complete and extensive are not enough as these are simply alternative representations of the data analogous to graphs drawn from data or diagrams drawn from text. This additional information may help obtain an understanding of the data but it will not replace fundamental knowledge of the business that the data represent.


This may be restated as follows: Just as no single person will be able to comprehend all the detail in all the books housed in a large library, nor will a single person be able to utilize all the detail in an enterprise data warehouse, if such a warehouse is simply the collection of all the data that would otherwise be stored in line of business specific data marts or some consolidation thereof.

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